A chat with Em Sheldon, founder of LVNDR & EmTalks…
Today on the blog we’d like to welcome Em Sheldon, the founder of Em Talks and the brand LVNDR. Here at fresheather we hugely admire Em’s work ethic and personal achievements. She’s an inspirational entrepreneur with so many life experiences under her belt. Today we’d like to let you into the little world of Em…
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Hi Em! Before we start, tell us a little about yourself, what do you do?
I’m a 22 year old full-time blogger! I have a passion for beauty, fashion, travel and fitness! I also run a jewellery shop with my brother, Adam, called LVNDR.
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Owning a business at such a young age is a huge achievement. What made you take the leap? 

I’ve always wanted to be my own boss and work for myself. I think being told you can’t do something is the biggest motivation and I love proving people wrong. I’m too passionate to work for anyone else and want to really put my passion into something that I can grow for my family.

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A photo posted by Em Sheldon (@emshelx) on

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Do you have any regrets since starting your business?
My only regret is the fact that I just don’t have enough time to spend on the things I want to do, I need more hours in the day so I can make sure everything I do is the highest standard!
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What advice would you give to someone looking to do the same? 
Be you, you are your niche! Let your genuine passions drive you. Remember to sleep!
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A photo posted by Em Sheldon (@emshelx) on

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We are super jealous of your adventures, you always seem to be in a far-afield country. Where’s your favourite holiday destination? 

My favourite destination so far has to be Hong Kong – what an incredible place full of so many cultures. Not to mention amazing food!

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How do you find the time to maintain your blog whilst travelling?

I tend to write whilst flying or take some time in the evening to write, blogging whilst on a beach isn’t too bad either though!

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A photo posted by Em Sheldon (@emshelx) on

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Aside from blogging, and travelling, do you have any hobbies? 
I love going the gym, I work out at least 5 times a day, it’s my release! I also love eating out, it’s honestly my favourite hobby. Nothing beats nice dinner, a great atmosphere and beautiful drinks with my loved ones.
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What’s your favourite colour? 
Yellow! It’s so bright and instantly makes me happy!
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A photo posted by Em Sheldon (@emshelx) on

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Sweet or savoury? 

Savoury – I’ll never give up pizza or Pringles!

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We find that setting ourselves achievable goals helps to put our progress into perspective. Where do you hope to see yourself in a years’ time? 

I see myself creating better, higher quality content and hopefully growing my YouTube! YouTube is something I really havent had the time to focus properly on!

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Are your family supportive of your business? 

They’re incredibly supportive, my brother helps me run LVNDR and my Mum does the packaging for us!

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If you could only eat one thing for the rest of your life, what would it be? 

Pizza! I wouldn’t be very healthy but pizza is just my favourite thing!

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Who is your biggest inspiration? 

My Mum, she’s independent, hard working and honestly the most self-less person I’ve ever met. I don’t know how she juggles everything!

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A photo posted by Em Sheldon (@emshelx) on

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What’s been your best memory so far?

Hopping on a private boat over to a secret island in the middle of the Bahamas. Also, jumping of a kayak in the middle of Halong Bay in Vietnam and swimming with jelly fish whilst monkeys were all around me on mountains! Sometimes even Canon can’t capture these moments!

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Gah, we are totally jealous. It sounds like this girl is taking the blogging world by storm and we cannot wait to see her take on the world of YouTube…watch this space! For now, follow Em’s journey on instagram @emshelx and on the blog http://www.emtalks.co.uk.

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